13
votes
7answers
288 views

When/how to stop brainstorming new ideas and move on when there is no clear frontrunner?

I'm currently working on naming a product, and I have a list of names. Some are okay, some aren't, but I know at some point I have to close the list, pick a couple that sound good, and present them to ...
2
votes
3answers
222 views

Logo / process critique

I included my design thinking in the picture above; I would greatly appreciate any comments or questions about my process and final result. The objective is to create an identity for a ...
6
votes
2answers
117 views

How can you turn a clients ideas for how they want their brand to be into graphical elements?

I have all the essentials, their vision statement, their mission statement, core values, target market, values... on and on. I am just having the hardest time trying to come up with graphical elements ...