Questions about symbols or marks as used for corporate identification, identity, and branding.

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4
votes
4answers
29k views

My web logo looks pixelated after resizing

I am trying to resize my logo for the web but so far I have not been seeing the result that I want to. It was in a vector format first (AI) and then it was converted to PSD. I then used the image ...
4
votes
2answers
1k views

Can I redesign a logo I created in Photoshop in illustrator?

I created a logo for my husbands business in Photoshop and he loves it! I understand that logos though need to be created in Illustrator in order to be resized with out loosing it's quality. Can I ...
4
votes
4answers
1k views

How to isolate the text from a bitmap logo?

I have been given a logo from a client that they want me to 'extract' or 'cut' the text out of and use just the text with a transparent background to fit with the design ethos of their marketing. ...
4
votes
5answers
329 views

Why is there so much emphasis on the text of a logo and not the catchyness of the logo itself?

Ok, so I have been looking at a lot of logos recently, all done by graphic designers. And in the majority of them, the only thing they have is a name or some "basic" text. I thought the idea behind a ...
4
votes
2answers
279 views

Logo feedback and advice on learning Adobe Illustrator…

I've only made a handful of logos in my life, so I'm interested in feedback. Here are the ones that I've come up with so far: http://www.solarcoordinates.com/SHomeTour/logo.html As for the final ...
4
votes
2answers
574 views

What is the Right Way to Ensure Design You Really Want?

When working with logo designer, what is the correct model of communication in helping designer to envision what you want and improving chances of delivering what you have in mind? Do I "direct" ...
4
votes
4answers
315 views

Any books on actual how-to of logo design?

I have been stacking up on books for logo design and scouting dribbble fairly intensely. I read (and loved) David Airey's book Logo Design Love, but what I am really looking for at this stage is a ...
4
votes
3answers
6k views

Preserving font type in illustrator SVG file

Hi I am new to illustrator and created an image that uses "Skia-Regular" font. But when I save that image in .svg format, it changes the font type. And when I open the .svg format file in browser the ...
4
votes
4answers
199 views

Critique request: logo for a health product

I designed this logo for a product called "Sahha", it uses music to relieve different ailments. The idea behind the logo is a hummingbird that resembles a sound control icon. I’d like to receive ...
4
votes
3answers
55 views

Logo Sub Category Name or Logo Sub Brand Design

I'm looking for the technical term if there is one of when brands have a sub category or sub brand and they alter their logo slightly. I'm looking for some inspiration of this online of how it's done. ...
4
votes
1answer
298 views

Submitting logo to Github project

I want to give a logo to an open-source Github project. I can use git, but I don't know the etiquette of pushing stuff. Especially if it's not code. Also, what licenses are possible? Where can I give ...
4
votes
3answers
3k views

How to Create Pixel Based Text Logo?

I want to write 'SBS' in Pixel Art Style SBS is a Software House, so that's why I want to make something that is related to computers or technology etc. like this or like this I want to see ...
4
votes
1answer
9k views

Need Guidance for Color Profile Settings in Illustrator

What is the best color profile to start with in Illustrator when designing a Logo that will be used for web and for print? Do you need to work on them in two different files, one with CMYK profile and ...
4
votes
2answers
329 views

Critique: How can I tie a logo into my website design at both mobile and desktop screen sizes?

I'm new to the graphic design section of SE, this being my first question here, but not new to graphic or web design. I am in the process of making a free website for a new local eSports bar. The ...
4
votes
2answers
527 views

How do I mix both uppercase and lowercase in Illustrator

I'm trying to mix both uppercase and lowercase of a font together for a logo, but increasing the lowercase font to match makes the font weight a bit bigger so it looks messed up. Is there a simple way ...
4
votes
2answers
146 views

Critique: music and graphics company logo

This is the logo I designed for my Music and Graphics Productions Company, http://www.psychoproductions.net. Can you please review, and provide feedback. Is this logo well branded for the type of ...
4
votes
2answers
162 views

Are new brand names/logos typically trademarked, and what are the most common reasons for doing so?

I've been doing some preliminary reading on trademark law, and I see that a trademark with the USPTO isn't necessary to defend the uniqueness of your new brand name or log in court. The USPTO gives ...
4
votes
2answers
684 views

How can I make crisp icons for Windows Store apps?

I'm pretty new to making graphics for a specific platform but not to graphic design in general. I have a logo I made using Illustrator and had scaled it accordingly by using the Save to Web feature ...
4
votes
2answers
183 views

Should Logotype Be Considered Part of the Heading Hierarchy?

I'm in the process of an identity design for an online magazine and I've come up with what I feel is appropriate logotype, and a heading/body copy pair that I also think work well. But when treating ...
3
votes
3answers
886 views

How to replicate this die-cast metallic effect?

I'm trying to reproduce this customer's logo which they made years ago. I supposed to reproduce it in Photoshop but I can't get the effect right. Any help/advice would be greatly appreciated.
3
votes
3answers
310 views

Critique: Musically Inspired Brand Identity Design for a Freelancing Home Studio Music Producer

My name is Kaitav Sapre and I am an independent home studio music producer. I am having a new logo designed for myself, but I am unsure about the type of logo I should consider getting designed, and ...
3
votes
4answers
493 views

What font does Great Lakes Motorcoach use for their logo?

I'm looking to find this unique font in this logo: I can't seem to find it anywhere since most of the letters are unique. I've tried uploading it to the first 5 links on Google for "find font by ...
3
votes
4answers
332 views

Critique logo for community consultancy

I created a logo for a community consultancy firm I might start. Design goals were: Subtly show community interaction, I modeled the dots to be a bit of a tree-structure, network map Monochrome, so ...
3
votes
3answers
429 views

How can I select a font for a specific market? (e.g. beauty products in Brazil?)

I am designing a brand for the Brazilian Market. It is focused mainly on beauty products for the mass. So the font I choose needs to be with some personality, not too fancy, not too simple. How can I ...
3
votes
1answer
2k views

logo with color gradient how to do this?

I would like to do the below color gradiant: Does anyone know how to approach this? I have searched but don't know the right way to name this effect. I'd prefer making this effect in Adobe ...
3
votes
2answers
8k views

How to make circle with bordered boundary using ellipse tool

I am trying to make a simple "Q" logo in gimp. Instead of just typing the character "Q" in big font I am trying to make it using "Ellipse tool". However, I don't know how to make the borders of the ...
3
votes
2answers
611 views

Can a co-founder/client claim ownership of designs if IP wasn't specifically signed over?

I have never done this before so bear with me. I am a Graphic Designer who started a business 3 years ago with a woman. We created and designed the whole 'program' together. Since the inception of ...
3
votes
3answers
1k views

Logo design legality question, Can I use another company's logo in my own?

I am a graphic designer hoping for some legal advice. A client of mine owns a small company that makes equipment repairs solely for a larger equipment manufacturer. My client’s company name also ...
3
votes
2answers
3k views

Saving Illustrator logo for common to use formats

I've got pretty simple problem. I've created logo in 3 variations on 3 A4 format artboards. I want to crop them, to get rid of loads of white space around logo, and secondly i'd like to save it with ...
3
votes
1answer
130 views

Name for this Symbol

Does anyone know anything about this symbol? A name or meaning? Something religious? I took the picture of the symbol in Hohensalzburg Castle in Austria. I can not find anything about it. I'm mainly ...
3
votes
2answers
552 views

Can I use OS fonts in logos?

When I design a logo, can I use a font that was included in my OS? That I downloaded for free? I'm perhaps less concerned with wordmarks than with other types of logos.
3
votes
2answers
290 views

What should I do if I find a logo very similar to my design?

I designed this "LUCENTICITY" logo 2 days ago. I swear it was my idea. I chose the design after many sketches. Today I was browsing the old featured logos on LogoPond and was shocked to come across ...
3
votes
2answers
417 views

What type of information should a logo display, or what makes a great logo?

For example, for a tech company, should one be able to look at a logo and immediately see 'tech company', or whatever niche that company may provide\service? Also, is the color scheme important as ...
3
votes
1answer
359 views

What is the shape of curved text in a typical logo?

I'd like to know what type of path the curved text commonly seen in logos takes. For example, consider the following logos (all pulled of a recent Google search): Part of each logo is curved. In ...
3
votes
2answers
162 views

Should a logo for an organization be presented together with the name of the organisation?

Take a look at, for example. apple.com and nike.com. These are two extremely sucessful companies that on their webpages displays their logos but no necessarily their name. That is, when going to ...
3
votes
1answer
222 views

What font is used for Swire's logo?

This is an image of the Swire logo font. I have been asked about this font for use and am trying to find it. I thought I had the font but have since changed machines and can no longer locate it. A ...
3
votes
2answers
144 views

What techniques can I use to transform [brand name] written in a font into a recognisable logo?

As part of my work in a science & tech based student magazine, I investigated redesigning the logo. I noticed that a lot of similar magazines (New Scientist, WIRED, etc.) use only a stylised ...
3
votes
2answers
264 views

client logo - large dropshadow and awkward angle - looks terrible on any media, any guidance?

I am reluctant to post the actual logo for risk of repercussions, but I have taken away any identifiable features, leaving the "problem" parts. Here is the logo on a white background: It looks ...
3
votes
2answers
208 views

Critique: Is my logo conveying what I want to communicate?

I'm working as a junior web designer. I want to redesign my portfolio, including that I'm also designing my logo. This is the first time I'm designing a logo. I learnt guidelines and I designed my ...
3
votes
2answers
241 views

Can you use logo design that wasn't used by the client in your portfolio?

...or if I just want to showcase my ideas for existing companies with not-so-great logos, can I put that in my portfolio? or even fictitious companies, is that okay to build up on portfolio?
3
votes
2answers
333 views

Critique: Turning graphic logo into text logo

I am looking at redesigning the logo, giving it a more modern feel, easier on the eye. 'Bashkohem' means to join, meet, link up together. The website is a social network for ethnic Albanians. ...
3
votes
1answer
866 views

Should I seek explicit permission to place a logo into an image sprite with other logos?

I'm currently trying to get permission to place various clients logos on a website, should I also ask for permission to place their logos into a image sprite together with other logos? My reasons for ...
3
votes
3answers
442 views

Are flat icon and logo design considered inside the same set of skills?

Currently, I'm looking for designer to help me in designing some flat icons, with such style (flat, minimalist, simple, clean, like these ones). Sometimes, I came across some amazing logo works by ...
3
votes
2answers
657 views

Paper specks/mockup design?

What I'm trying to achieve is here: The Volcano by Yoga Perdana Not the logo itself but the mockup that's used. The paper kind of look with the tiny white specs and scratches here and there. It ...
3
votes
1answer
658 views

How to create a spiral logo or shape in adobe illustrator

This shape was created using Adobe Illustrator.: How can I recreate it?
3
votes
1answer
148 views

How can I make this lettering/typographic shape better?

I made this effect in Illustrator using the line tool, Zig Zag tool and then expanding the line to a path. I want the top line of the 'E' to join perfectly with the line in the 't'. I have almost ...
3
votes
3answers
131 views

Racially Sensitive Icons

This could a very broad question, so bear with it. I was going through an article about Cleveland Indians and realized that the Logo for the team is racially insensitive. What is the general view in ...
3
votes
1answer
190 views

Keep minium distance of 1px when resizing logo

I am currently doing some work for one of my sites, for which among other things I am designing a logo. The logo partly consists of a few squares, which are aligned directly next to each other and ...
3
votes
1answer
325 views

Using Apache 2 Licensed fonts in a Logo

This matter seems to be quite unclear since Apache License v2 is normally used for software. There are actually quite a few fonts that I find interesting and, I would like to use them in some company ...
3
votes
3answers
1k views

Pointillism? Mosaic? Vector Bokeh? [duplicate]

Is there a name for this effect and what would be the best way to achieve it in Photoshop or Illustrator in terms of filling a different vector shape with a similar distribution of rainbow circles? ...