Questions about symbols or marks as used for corporate identification, identity, and branding.

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3answers
2k views

Logo design legality question, Can I use another company's logo in my own?

I am a graphic designer hoping for some legal advice. A client of mine owns a small company that makes equipment repairs solely for a larger equipment manufacturer. My client’s company name also ...
3
votes
2answers
4k views

Saving Illustrator logo for common to use formats

I've got pretty simple problem. I've created logo in 3 variations on 3 A4 format artboards. I want to crop them, to get rid of loads of white space around logo, and secondly i'd like to save it with ...
3
votes
1answer
203 views

Name for this Symbol

Does anyone know anything about this symbol? A name or meaning? Something religious? I took the picture of the symbol in Hohensalzburg Castle in Austria. I can not find anything about it. I'm mainly ...
3
votes
3answers
481 views

Are flat icon and logo design considered inside the same set of skills?

Currently, I'm looking for designer to help me in designing some flat icons, with such style (flat, minimalist, simple, clean, like these ones). Sometimes, I came across some amazing logo works by ...
3
votes
2answers
580 views

Can I use OS fonts in logos?

When I design a logo, can I use a font that was included in my OS? That I downloaded for free? I'm perhaps less concerned with wordmarks than with other types of logos.
3
votes
2answers
550 views

What type of information should a logo display, or what makes a great logo?

For example, for a tech company, should one be able to look at a logo and immediately see 'tech company', or whatever niche that company may provide\service? Also, is the color scheme important as ...
3
votes
1answer
430 views

What is the shape of curved text in a typical logo?

I'd like to know what type of path the curved text commonly seen in logos takes. For example, consider the following logos (all pulled of a recent Google search): Part of each logo is curved. In ...
3
votes
2answers
191 views

Should a logo for an organization be presented together with the name of the organisation?

Take a look at, for example. apple.com and nike.com. These are two extremely sucessful companies that on their webpages displays their logos but no necessarily their name. That is, when going to ...
3
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1answer
340 views

What font is used for Swire's logo?

This is an image of the Swire logo font. I have been asked about this font for use and am trying to find it. I thought I had the font but have since changed machines and can no longer locate it. A ...
3
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1answer
7k views

Is there a name for logos with four letters in the quadrants of an X?

I'm trying to do some research into these types of logos but I can't find anything of use on Google using the buzzwords - 'Cross logo', 'X logo', 'X with text around logo'. Is there a certain name for ...
3
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2answers
176 views

What techniques can I use to transform [brand name] written in a font into a recognisable logo?

As part of my work in a science & tech based student magazine, I investigated redesigning the logo. I noticed that a lot of similar magazines (New Scientist, WIRED, etc.) use only a stylised ...
3
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2answers
394 views

Critique: Turning graphic logo into text logo

I am looking at redesigning the logo, giving it a more modern feel, easier on the eye. 'Bashkohem' means to join, meet, link up together. The website is a social network for ethnic Albanians. ...
3
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2answers
25k views

saving a logo illustrator for web with transparent background

I have a simple b/w logo in illustrator, and want to save this for web use. I am new to web, just savvy in print :(... what is the easiest way to save this file with a transparent background so that ...
3
votes
2answers
749 views

Paper specks/mockup design?

What I'm trying to achieve is here: The Volcano by Yoga Perdana Not the logo itself but the mockup that's used. The paper kind of look with the tiny white specs and scratches here and there. It ...
3
votes
2answers
288 views

client logo - large dropshadow and awkward angle - looks terrible on any media, any guidance?

I am reluctant to post the actual logo for risk of repercussions, but I have taken away any identifiable features, leaving the "problem" parts. Here is the logo on a white background: It looks ...
3
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5answers
274 views

Should my white logo be a Spot or Process color for printing?

I am creating my logo in Illustrator (ready to place in InDesign as part of a DVD sleeve.) and I'm wondering if I should be choosing 'Spot Color' or 'Process Color' for my whites. (For the other ...
3
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2answers
364 views

Can you use logo design that wasn't used by the client in your portfolio?

...or if I just want to showcase my ideas for existing companies with not-so-great logos, can I put that in my portfolio? or even fictitious companies, is that okay to build up on portfolio?
3
votes
1answer
1k views

Should I seek explicit permission to place a logo into an image sprite with other logos?

I'm currently trying to get permission to place various clients logos on a website, should I also ask for permission to place their logos into a image sprite together with other logos? My reasons for ...
3
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1answer
878 views

How to create a spiral logo or shape in adobe illustrator

This shape was created using Adobe Illustrator.: How can I recreate it?
3
votes
1answer
167 views

How can I make this lettering/typographic shape better?

I made this effect in Illustrator using the line tool, Zig Zag tool and then expanding the line to a path. I want the top line of the 'E' to join perfectly with the line in the 't'. I have almost ...
3
votes
3answers
135 views

Racially Sensitive Icons

This could a very broad question, so bear with it. I was going through an article about Cleveland Indians and realized that the Logo for the team is racially insensitive. What is the general view in ...
3
votes
1answer
204 views

Keep minium distance of 1px when resizing logo

I am currently doing some work for one of my sites, for which among other things I am designing a logo. The logo partly consists of a few squares, which are aligned directly next to each other and ...
3
votes
1answer
155 views

Is this design considered public domain?

Recently I was contacted by a local church who needs a logo, what they want is simple enough, I'm just not well-versed in the copyrights of DC comics/marvel, etc. He basically said he wants his logo ...
3
votes
1answer
615 views

Using Apache 2 Licensed fonts in a Logo

This matter seems to be quite unclear since Apache License v2 is normally used for software. There are actually quite a few fonts that I find interesting and, I would like to use them in some company ...
3
votes
3answers
2k views

Pointillism? Mosaic? Vector Bokeh? [duplicate]

Is there a name for this effect and what would be the best way to achieve it in Photoshop or Illustrator in terms of filling a different vector shape with a similar distribution of rainbow circles? ...
3
votes
1answer
72 views

Sizes for icon for social sharing

I am creating an icon for our brand to appear on our clients sites next to the sharing options e.g. Facebook, Twitter, etc. I cannot find a standard size for all these icons. I realise that each ...
3
votes
2answers
386 views

C&C on a minimal logo that represents my name (“octopod”)

I am very much dying for a second opinion on a logo that brands my name. I have gone through many different logos without asking what other people think of them. The goal here is to represent my name ...
3
votes
1answer
373 views

How to have a 2-color logo put on a color background of the same hue?

The logo I currently have is similar to the one below. It has 2 colors of the same hue, with different brightnesses. I'm attempting to put the logo on a Windows app, with the design calling for a ...
3
votes
3answers
2k views

How to construct logos/letterforms with circles?

I've always wondered how to create these kind of logos - based on circles and a grid: How do I connect the circles in the 'U' here and clean up the paths afterwards? The connection could be done ...
3
votes
1answer
125 views

Is our company logo too similar to this established brand?

I designed our company logo by incorporating the two first letters of our name (W and M) and then put a circle around it. We chose a teal color that was pulled directly from the color of a lake we ...
3
votes
0answers
94 views

How to calculate a good background for a small image? (procedural background) [closed]

I want to frame favicons. A size of a favicon is usually 16x16 (could be bigger). The frame would be 160x100. Favicons have different shapes and colors (I don't know ahead of time what favicons look ...
3
votes
3answers
3k views

Export SVG function in Fireworks only creates outline

There's a pretty big problem I'm having with Aaron Bealle's Export to SVG script in Fireworks: So I have a path in Fireworks that I created from a marquee selection (which came from the magic wand, ...
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votes
4answers
909 views

Critique Request: Very Generalized Catering Logo

Update: First Try: I used the advice here and went back to the drawing board, wracking my brain for some creativity with this name and developed: A "C" icon representing (hopefully) a borderline ...
2
votes
4answers
8k views

Copyright issues if using vector art from Shutterstock?

My company bought a vector from Shutterstock and wants to trademark it by adding some words with different colors. Do you know anything about if this is legal since we purchase the vector art?
2
votes
4answers
14k views

Creating a custom grid for a logo in Illustrator

I always wondered how to create a those custom grids like you can see on David Pache's works (http://dribbble.com/helveticbrands) and Igor Duibanov. I found out how to create a tangent to a circle ...
2
votes
2answers
597 views

Creating a logo for a PDF application, which symbol should I use?

I'm developing a Mac PDF application and I'm at the tedious step to study a proper fancy logo. Is it ok to use the well known Adobe symbol of PDF inside my logo? Do you know another symbol that is ...
2
votes
2answers
6k views

What font is used in the Best Western Hotels logo?

I'm interested in making a joke t-shirt for a friend that changes the text on the "Best Western" logo. Does anyone know what font that is (pictured below), or what font most closely simulates it? ...
2
votes
4answers
362 views

How to convey the idea of an “API” as an icon?

I've been assigned to design an icon (or logo) for our API (Application Programming Interface). In programming, an API allows programmers/developers to access, or "hook into" functionality located on ...
2
votes
6answers
303 views

Is my logo looking grungy and do you get that its Bad in a good way?

Hey all. My boyfriend needs a logo for an online/home business building custom saltwater fish tanks, and I happen to be a graphic designer. I only have 3 or so years of experience, so I guess you ...
2
votes
2answers
241 views

What licensing requirements are there for the use of fonts in logos?

Imagine a logo that uses only a few characters from a font… or more exactly, the vector outlines of a few characters (between 2 and 4) from a font. What are the licensing requirements for commercial ...
2
votes
2answers
411 views

Cutting bottom half of shapes

I'm making a logo that currently looks like this: But I actually want it to look more like this: I've tried using Path Finder in Illustrator, but I'm not sure whether I'm doing something wrong ...
2
votes
2answers
359 views

How to make logo more 3D while flat?

This is actually the very first logo I've designed (for my imaginary company). I'd like to bring the optical illusion (look closely, it looks like a cube) up a bit, without any radical 3d bevels or ...
2
votes
1answer
285 views

Please check my kerning for this logo

could you please check the kerning for this logo? I'm a UI designer not a graphic designer. I have no confidence with kerning/letter spacing but I have to do this nonetheless. If this is not the ...
2
votes
1answer
213 views

Font in Bristol west Insurance logo

What is the font in Bristol West Insurance Logo? Thanks in advance!
2
votes
3answers
19k views

Logo looking fuzzy on smaller sizes

I created my logo in Adobe Illustrator and i'm happy espect that when i need it smaller, it looks pretty ugly and fuzzy. Like pixels are getting squeezed. Here is a screenshot of the original on the ...
2
votes
2answers
158 views

What's wrong in this “logo”?

I'm trying to do a logo for myself, just to put it in my apps. I just drawn (by hand) my Surname-Name, flipped the name vertically, added a background as you can see. I know that usually there is a ...
2
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1answer
74 views

Identifying font type

I tried searching on WhatTheFont Site and asked in the forum to identify the font. Here is the Logo: The font type of the "MSB" 3D text needs to be identified.
2
votes
1answer
3k views

How to scale a Character without changing its width?

I have to recreate a logo which has been made many years ago and all that is left is a tiny rasterized picture. I want to make a vector file in Illustrator. The logo contains text in, lets say 100 pt, ...
2
votes
1answer
182 views

How to punch text out of an object in Illustrator?

My enterprise logo has the text Job overlapping a bag icon. What I really want to achieve is a white bag logo with the text punched out. That way, on any background the text has the color of that ...
2
votes
2answers
210 views

Critique Request of my leaf logo

I have a question about spacing The blue leaves - opposite the words 'Blue Tree Logistics', should I add more blue leaves to make the curve longer? Should the word 'Blur Tree Logistics' be moved ...