Questions about symbols or marks as used for corporate identification, identity, and branding.

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5
votes
3answers
2k views

Best way to create a shadow (depth) effect in Illustrator?

I'm working on a logo and trying to give the logo shape a 3D'ish depth effect. Here is what I currently have: Regular size: Larger size: The way I'm currently achieving this effect is by creating ...
8
votes
4answers
636 views

Name for style of text logo where two colours overlap imperfectly?

I've seen a bunch of these - often with similar colour palettes of red with blue/green/turquoise. There are two overlapping copies of the design in two solid colours, which are almost (but not quite) ...
3
votes
3answers
2k views

How to construct logos/letterforms with circles?

I've always wondered how to create these kind of logos - based on circles and a grid: How do I connect the circles in the 'U' here and clean up the paths afterwards? The connection could be done ...
1
vote
2answers
2k views

Object > Expand on font seems to change the weight of the font

I am creating a logo for a client, I have two simple lines of text in Ai. I have duplicated the logo and moved the copy below the original so I can compare the 2. It seems that when I do Object > ...
6
votes
4answers
3k views

Logo Pack - What should I include?

What files should i put in a logo pack to give to clients? Should I put small, medium and large version of my logo as well as the vector file.
3
votes
1answer
2k views

logo with color gradient how to do this?

I would like to do the below color gradiant: Does anyone know how to approach this? I have searched but don't know the right way to name this effect. I'd prefer making this effect in Adobe ...
3
votes
3answers
3k views

Export SVG function in Fireworks only creates outline

There's a pretty big problem I'm having with Aaron Bealle's Export to SVG script in Fireworks: So I have a path in Fireworks that I created from a marquee selection (which came from the magic wand, ...
2
votes
2answers
232 views

What licensing requirements are there for the use of fonts in logos?

Imagine a logo that uses only a few characters from a font… or more exactly, the vector outlines of a few characters (between 2 and 4) from a font. What are the licensing requirements for commercial ...
2
votes
3answers
275 views

What is the range of size a logo can be viewed at?

I’m trying to come up with a logo for a small venture of mine, and I was wondering: at what sizes are logos typically displayed? I mean, I know in theory branding artwork should be redesigned for ...
1
vote
3answers
193 views

Bulk download or Web service offering brand logos

I have a rather long list of global brands (about 2000) for which I would like to download a brand logo. I was wondering if there is a way to automate this process, since I know that this list will ...
6
votes
3answers
11k views

Photoshop Layer -> SVG [duplicate]

I've got PSD file with vector logo (smart object). I need to save it as SVG for website use. I don't see such option directly in Photoshop though. Can anyone shed some light on the process? Is it ...
1
vote
2answers
1k views

How do I create an effect of an object hanging off the end of text

I am trying to find a tutorial on how to create the effect of an object (in this case a crown) hanging on the edge of a letter (on the end of a word). I am designing a logo for our kids ministry at ...
1
vote
2answers
328 views

Creating negative company logos?

Is it standard practice to create negative copies of a companies logo if they don't provide one. I'm asking as I'm creating a website which will have a companies page where I would like to list the ...
5
votes
6answers
1k views

Double sided letterhead design with heavy ink coverage on the reverse

I have a question for seasoned graphic designers. I'm designing a logo and a stationary including the letterhead. The back of the letterhead uses a very dark background. The question is, is it risky ...
7
votes
4answers
1k views

Why was my experience with a logo contest so miserable?

I'm starting out as a freelance designer (and no job experience at any company before) and I decided to join "contests" held by freelancer.com's users. I've joined several of them already and I can ...
0
votes
0answers
47 views

Logo design : 300dpi Issues [duplicate]

Possible Duplicate: How to ensure scalability of logo design? I made a logo, consist of text myriad pro, I made them in 300dpi solution, I don't know but they are too pixelated, or it will ...
4
votes
3answers
2k views

How to design sites with dark colours (red and black palette)

The graphic designer for my club created a red and black logo (major color is black highlighted with red). Everyone thinks it looks great, and I agree. The issue lies with designing the site. We've ...
-1
votes
2answers
232 views

Logo design issue

forgive me if this question doesnt fit the purpose of this stackexchange site, Some of you probably have experience with logo design, I'd like to ask a question, I currently have a client that owns a ...
7
votes
4answers
7k views

How can I create perfect “radio waves” (concentric arcs of a circle)?

I suck at illustrator, so this is a huge leap in my ability. I'm trying to draw a radio tower, but I want everything in the vector to be as perfect as possible. I want some waves to come off of the ...
4
votes
5answers
334 views

Why is there so much emphasis on the text of a logo and not the catchyness of the logo itself?

Ok, so I have been looking at a lot of logos recently, all done by graphic designers. And in the majority of them, the only thing they have is a name or some "basic" text. I thought the idea behind a ...
3
votes
1answer
192 views

Keep minium distance of 1px when resizing logo

I am currently doing some work for one of my sites, for which among other things I am designing a logo. The logo partly consists of a few squares, which are aligned directly next to each other and ...
4
votes
1answer
9k views

Need Guidance for Color Profile Settings in Illustrator

What is the best color profile to start with in Illustrator when designing a Logo that will be used for web and for print? Do you need to work on them in two different files, one with CMYK profile and ...
2
votes
1answer
2k views

Make the logo smaller without being blurry

How can i get a small version of my logo? Like a favicon. I tryed but it results blurry! Which is the best way to get my logo really small? Do you have any tutorial for this? Thanks
6
votes
4answers
16k views

How to ensure scalability of logo design?

How can I make my logo suitable for all purposes, from webpages to very large printed banners? I currently use use Photoshop.
1
vote
2answers
2k views

Features of a good logo for a smartphone app

I can design but I am new to the "phone app" world. How do I make an awesome logo for this smartphone-app job? I am looking for a "To Do" list, please.
0
votes
8answers
11k views

How to shrink vector object without distoring it in Illustrator?

I always bump into this problem of distorting a logo when I shrink it in illustrator. I have expanded the object and converted all outlines. I tried 'simplify' and 'clean up' the anchor points, and ...
4
votes
7answers
4k views

Which program to use for a 3D logo

I am starting to develop a logo, but I want to know the best medium to work with. The size of the logo should never have to exceed 500 x 500 pixels, so I'm not sure if that should be taken into ...
0
votes
4answers
567 views

Best practices for exporting images from vector / eps artwork

I'm taking my first steps into the waters of vector design, designing a simple logo (in 'Sketch' for mac - an illustrator alternative). This went well until it came time to export the artwork for a ...
2
votes
3answers
13k views

Logo looking fuzzy on smaller sizes

I created my logo in Adobe Illustrator and i'm happy espect that when i need it smaller, it looks pretty ugly and fuzzy. Like pixels are getting squeezed. Here is a screenshot of the original on the ...
-1
votes
1answer
174 views

Website logo alteration/modification/addition [closed]

We are going to reach 10 million users on our site quickly. We were hoping to honor that achievement by adding something to the logo that nods to it. Like a badge '10 million users' added to our site ...
8
votes
4answers
8k views

Different Logo Colors for Different Uses, Appropriate?

I am finalizing the last step of my logo redesign process. Is it ok not to have a regular color when presenting my logo? I am thinking about having a defined list of colors for different use cases ...
1
vote
2answers
5k views

How can I improve a poor quality scan/photo of an ink signature on paper?

I am trying to "transfer" my signature from paper to the computer. Here is the procedure I followed, yes you may laugh, I know it. My question is, is it possible instead of the hard lines I got to ...
2
votes
2answers
526 views

How to portray 'lifestyle' in an app logo [closed]

I'm designing logo for an application titled 'Healthy Lifestyle'. The app provides info about restaurants with healthy food, gyms, some workout instructions; basically anything to do with healthy ...
5
votes
5answers
398 views

Critique: How can I improve this realistic icon?

Programmer here, working on an app by myself. I think I'm slowly improving with my images each month, but I've never taken a course in graphics design, so there are elements of professionalism that ...
1
vote
3answers
1k views

Making a logotype “pop” off the page

I really like the look of the Launchrock logo: It's subtle, but it seems to 'pop' off the background. Being that the background is dark, I can't image that they're achieving this with a simple drop ...
-1
votes
2answers
235 views

How can I produce variations of a logo automatically?

Are there any tools or online services where I can that I can feed a logo and get a series of variations using different effects? For example: A reflection effect OR a shadow effect OR depth effect. ...
1
vote
4answers
517 views

Feedback on Basic Website Logo

A friend of mine is setting up a basic English Language School and came up with his own logo combining a globe with a title and slogan. Here is the logo: I helped as much as I could being ...
-1
votes
2answers
209 views

Adding outlined text to small + large logos to look good

I'm trying to add some outlined text to a product logo. I've got paint shop pro which can produce outlined text, with a variable outline line width. My images are 512x512, 114x114 and 57x57. I also ...
1
vote
5answers
2k views

How to design 3D logos like this?

How and where - (in what application Photoshop, Corel or something else) can I make a 3D design that looks like the illustrations, for example? Images from Logopond.com Thanks in advance. Best ...
1
vote
3answers
704 views

Too long name for portfolio site

I'm making a portfolio website, but I have a short first name, but a long last name! Wxxx - first name Vxx Dxx Dxxxxxxxx - last name I've started with a logo with just my first name or something ...
-1
votes
1answer
16k views

Increase image resolution without increasing the image dimension on export

I'm trying to increase the PPI of my logo using Adobe Illustrator, but when I export it the image dimensions that should be 131x31 increase to 268×64. How can I fix it?
3
votes
2answers
162 views

Should a logo for an organization be presented together with the name of the organisation?

Take a look at, for example. apple.com and nike.com. These are two extremely sucessful companies that on their webpages displays their logos but no necessarily their name. That is, when going to ...
1
vote
1answer
638 views

Can i use Mrs Eaves premium font in my logo?

I have Mrs Eaves premium font. Its the same font which is used in WordPress Logo. Can i use it in my logo?. What is premium font mean?. Do i have to purchase license for each website's logo?
1
vote
2answers
2k views

how do I fix this blur issue on my text logo in photoshop

I have a logo in PS but I'm having a small issue. I see this small blur at the bottom of my logo text which i cant seem to get rid of. Zoomed in: can you see that small blur at the bottom of ...
2
votes
4answers
12k views

Creating a custom grid for a logo in Illustrator

I always wondered how to create a those custom grids like you can see on David Pache's works (http://dribbble.com/helveticbrands) and Igor Duibanov. I found out how to create a tangent to a circle ...
2
votes
2answers
79 views

Are working outlines, like the ones shown inside, a product of the workflow or added, manually, for presentational purposes?

I've seen a few images like this one, they fascinate me, but what I wonder is whether the geometric 'work-lines' are a product of the workflow (hidden masks, etc) or added, manually, for ...
7
votes
2answers
1k views

Which angles look good

A friend of mine had a poster made for his business. Here is a segment of it: I can't tell for sure, but I think the angle of the logo is not quite right... (I don't mean any pun with the ...
6
votes
4answers
57k views

What size canvas should logos be designed on?

When designing a logo is there a minimum size canvas that should be used to keep quality when it is enlarged or when reduced? Obviously the dimensions of a canvas depend on the shape of the logo, but ...
0
votes
4answers
377 views

Can Inkscape be associated to SVG as the primary tool of the trade? [closed]

I'm planning to make an icon to represent SVG. I know there are official logos, but I never saw them until I looked for them, and I don't believe many designers associate SVG to these logos. My icon ...
4
votes
4answers
304 views

Technically, what are the prime gotchas that could affect your logo further down the road, if it incorporates justified* fx & blend mode treatments?

Explanation (*Justified meaning they favorably add to the identity and aesthetics; i.e. we're assuming that they make perfect sense in a structural meaning.) I'm looking for technically specific ...