Questions about terminology, industry specific words used in a given field of study or discipline. It's often referred to as jargon or specialized language related to a chosen profession. Ask anything about the terminology of design words and phrases.

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43
votes
2answers
36k views

Difference between kerning vs letter spacing?

What is the difference between kerning vs. letter spacing?
31
votes
6answers
7k views

What is the difference between a font and a typeface?

Originally, the typeface is a particular design of type, while a font is a type in a particular size and weight. In short, a typeface usually gathers many fonts. Nowadays, with the digital design of ...
27
votes
11answers
58k views

What is the difference between wireframes and mockups?

I would like to know the difference between Wireframes and Mockups. I'm hoping to gain a simple understanding of the difference or to definitively know that both are the same. I googled it but I ...
23
votes
15answers
20k views

What is the difference between a designer and an artist?

I've noticed that I often use the words "artist" and "designer" in the same context. It seems to me that every designer can be an artist, but not every artist is a designer. I wasn't sure though, so ...
20
votes
2answers
3k views

In some fonts, the tittle on the 'i' in “fi” is removed. Does this have a name?

I noticed today on my phone that when I would type a word with the character pair "fi" in it, the f would change when the i is typed to have a longer top and replace the tittle above the i. I was ...
19
votes
4answers
6k views

What's the practical difference between a 'glyph' and a 'character'?

I saw this question on the Typography site proposal and it bugged me that I didn't know the answer. I'd always treated 'glyph' and 'character' as interchangable. After reading an explanation on the ...
18
votes
1answer
372 views

What's the term used when the first word of one page is repeated at the end of the previous page?

There's a common feature in old typography where the first word of a page is repeated at the end of the previous page, usually right-aligned on a line by itself. This book from 1759 shows this ...
15
votes
7answers
3k views

What is Minimalism in Graphic Design?

What is minimalism in Graphic Design and how can one apply this concept into his/her design? I keep seeing 'minimalist design' while reading Graphic-related websites and magazines, but I'm not so sure ...
14
votes
4answers
342 views

What are the origins of terms “em” and “en” as typographic units?

As you know one of the most common versions of the dash in typography are the en dash "–" (Unicode character U+2013 and HTML symbol –) as well as the em dash "—" (Unicode ...
13
votes
3answers
1k views

Can we call graphic / web designers “typographers”?

Since graphic or web designers focus on typography and different ways to treat the typeface, can we call them typographers? Graphic and web designers spend significant time on choosing the typeface, ...
12
votes
2answers
4k views

What is a “cromalin”?

I've been asked by a client to design a full page advertisement for a catalog. The specs I received mention that beside a PDF of the page we should also supply "imperatively a cromalin: Without a ...
11
votes
4answers
716 views

Is there a name, term, or practice for off-centering things based on volume rather than by width and height?

As an interface designer, and just as a designer in general, I often notice that I feel the need to place things slightly off-center in order to make them appear centered and balanced, due to the ...
10
votes
3answers
4k views

Difference between font face, typeface, font in the context of typography? [duplicate]

I am confused by the way these terms are used in the context of typography for web applications? Is there an accepted use of these terms and what is the difference when it comes to specifying the look ...
10
votes
5answers
2k views

What is the graphic design term for this element on a layout?

Whether print or digital media, what is the name of this element? On the main page layout, there is a small, not too obtrusive element with text inside. Usually a circle. It's not a callout because ...
10
votes
4answers
7k views

What makes a font a “gothic” font?

It’s easy to find lots of fonts with gothic in their names. But what makes a typeface a “gothic” typeface?
9
votes
3answers
3k views

What is the name for making words equal in length?

I'm trying to find the term (if any exists) for this: What is it called when the size of individual or groups of words are increased proportionally in size so that they are all the same width?
9
votes
4answers
811 views

How to find existing names or associations a symbol has?

I saw a symbol like this, and didn't know what it was called or what existing associations it might have: It seems like a pretty easy question to answer by looking in a symbol dictionary or an ...
8
votes
4answers
2k views

Jargon: What do company ad departments call the vector files?

As someone laying out an event program or the like for an amateur production, I need to call the sponsors and ask for the print-layout material for their ads. I'm getting second hand scans from ...
8
votes
3answers
254 views

Technical term for stray pixels

Is there a technical term to designate stray pixels (like clearly visible dots near contours) in raster graphics ? I seem to remember the word "kayatutu" from early Macintosh days but perhaps it was ...
8
votes
1answer
134 views

What is the proper term for printed book sides?

In german we call it »Schnittverzierungen«. There are different kinds of them, the most common one is »Farbschnitt«, where all sides are colored. Here are some examples: Source Source
8
votes
2answers
1k views

Is there a specific term for horizontal gutters?

Context My team is working on a responsive website and we allow the user to configure some of the properties of the page, including the spaces between the grid "cells". We had a conversation about the ...
7
votes
7answers
2k views

What do you call one-color concept variations?

When reviewing logo concepts submitted from designers, I want to ask them to include a single-color gray version, like something that would be stamped in a background. Is there a name for this in the ...
7
votes
3answers
959 views

Difference between graphic designer and visual designer

I see myself as a multidisciplinary designer. I do both graphic design and web design, with a main focus in visual-identity design. I’m also into illustration as well as type design, and I do work for ...
7
votes
1answer
3k views

What is a “visual library” and how to work on it?

Reading through concept art forums, Ive met an opinion, that one of the most important things for a concept artist is to have a vast visual library. Out of the context of that opinion I take that this ...
7
votes
3answers
557 views

Does this poster convey a “Frenchy” look?

In the brainstorming to give a visual identity to the French Language & Usage StackExchange, one of the proposals is to base the design on vintage posters such as this one: But I am afraid that ...
7
votes
2answers
190 views

Is there a term for 'reference-marker symbols'?

While this is loosely graphic-design related, when doing design for some kind of annotations, one have to work with symbols used as 'reference markers', such as 1 in foo 1. When you need to discuss ...
6
votes
6answers
3k views

What do they call those scrolly, curvy elements next to chapter titles?

There's a name for this, and I even found a web site that helps you create such things for web sites, but I can't find or remember either. The element is on both sides of "Season 2014" on this web ...
6
votes
1answer
208 views

What is the name of a photographic effect where there are subtle shadows in corners?

If you take pictures and the aperture settings are not ideal, you will see a light shadow in the corners. Example: This effect is a sign of bad quality, but is also often used as a design element ...
6
votes
2answers
2k views

Name for type that has the same width and height

I know monospaced type (font) means all characters have the same width. Is there a similar name for fonts where all character have the same width and height?
6
votes
1answer
82 views

Term for a font that leaves no loose parts

I am trying to figure out what term to use when searching for fonts that are open so that centers of o's, a's, p's etc. will be attached to the background when I use them in cut files.
6
votes
4answers
3k views

What is the difference between layout and design?

I can't understand what is "design" and what is "layout" in terms of web design. I'm confused between layout and design. Can anybody can help me understand these matters? Thanks for reading my ...
5
votes
6answers
1k views

Technical name for the removal of an image background

Can someone remind me what the technical name is for the removal of a background from a still image? Our photographer told me years ago, but I've since forgotten and it gets embarrassing!
5
votes
2answers
187 views

What's the centered fluffy art piece called in an article

I know this, but I can't recollect at all. What is this thing called? They are usually centered in a book or writing and I'm certain they have a name but I can't remember for the life of me. ...
5
votes
4answers
543 views

Logo Sub Category Name or Logo Sub Brand Design

I'm looking for the technical term if there is one of when brands have a sub category or sub brand and they alter their logo slightly. I'm looking for some inspiration of this online of how it's done. ...
5
votes
3answers
1k views

What is this style of text-as-image called?

I'm seeing a trend (especially on pinterest) of these posters where the image and subject is the text. THe text itself isn't really that important either, it's mainly the typefaces used and ...
5
votes
2answers
231 views

Info-graphics , Informative Graphics and Visualizations: Are they the same term ?

I was looking at Phil Gyford's Infographic and wanted some clarification on the proper way to develop and maintain an Infographic. The majority seen on Twitter and Graphic Design Blogs ... are they ...
5
votes
2answers
106 views

What is the term for the short lines of a square bracket?

In a square-angled bracket, what is the name of the short horizontal lines at the top/bottom of the vertical line? ex. [ ]
5
votes
3answers
310 views

Is there an industry term for a ribbon wrapping the corner of a design element?

Is there an industry term for a ribbon wrapping the corner of a design element? I'm going to be referring to this a lot in the near future, and it would be great if I could call it something more ...
5
votes
1answer
1k views

Name for blocky, imprecise illustration style (like Saul Bass, Paul Rand)

Simple question. What's a name for that style of illustration that uses characterful slightly childish blocks of bold colour with imprecise edges, as if the illustration had been put together from ...
4
votes
5answers
3k views

Title for a company owner/freelancer doing design, web dev, writing and photography

I'm about to branch off into the freelance world. I'm starting an LLC and I'd like some input on what I should title myself as the owner. For example "creative specialist" or "creative technician" or ...
4
votes
2answers
959 views

What term is used to refer to cut vinyl stickers?

I'm looking to have a decently sized run (anywhere from 100-1000, depending on cost) of stickers made using my company's logo. My standard sources for vinyl stickers don't seem to have options for cut ...
4
votes
2answers
540 views

Is there a name for abstract pattern with lots of parallel lines and subtle curves?

Sort of like a spirograph? Like that old Mistify screensaver for windows. I feel like it shows up a lot as an abstract shape in the background of things. Trying to think of the best way to make one ...
4
votes
2answers
3k views

What is the difference between “wrapped” text and “constrained” text?

This question is based on the comments on this answer to another question. What is the technical difference between text that is "wrapped around" a shape as opposed to text that is "constrained by" a ...
4
votes
1answer
343 views

What is the name of the design technique based on dots?

I am searching for more information and resources about a technique I really like: unfortunately, I don't know its name. It is based on a layout in which everything is drawn with dots of several ...
4
votes
1answer
537 views

What is the term for 3D printing, the kind with red and blue glasses?

I've been trying to find a a company that can print our invitations in 3D. When I Google it, it only shows me "pop-up" invitations which is not what I'm looking for. Is there a better term to search ...
4
votes
2answers
3k views

Differences between “Royalty-Free”, “Public Domain”, “Creative Commons” etc

Is there a simple summary somewhere (or can someone provide one) of all the different kinds of legal terms for how and where we can re-use someone else's images? For example these terms are bandied ...
4
votes
1answer
72 views

What is the name of the glyph that looks like a dash, but tapers on a single end?

What is the name of the symbol shown below used to sometimes stylize page numbering or to call attention to an item in the page? It's hard to explain with words, but here's a picture. Does this ...
4
votes
1answer
64 views

“Collateral” VS “Stationery”

What does "Collateral" means in the printing world and how does that differ from "Stationery"? People usually use the word collateral when mentioning stationery. I would like to know what is the ...
4
votes
1answer
2k views

What is a flow line in typography?

I am reading a short text on typography, which refers to the “flow line” without defining what it is. My dictionary has a non-typographic definition: flow line a route followed by a product ...
4
votes
1answer
252 views

What does my printer mean when he says '$1.50 for a 30" running edge'?

We are printing some photos to be mounted for the office and I am assuming it has something to do with the photos being printed on rolls instead of sheets? This was his reply when we asked for his ...