A trademark, trade mark, or trade-mark is a recognizable sign, design or expression which identifies products or services of a particular source from those of others.

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Are new brand names/logos typically trademarked, and what are the most common reasons for doing so?

I've been doing some preliminary reading on trademark law, and I see that a trademark with the USPTO isn't necessary to defend the uniqueness of your new brand name or log in court. The USPTO gives ...
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Would this use of initials in a logo be considered plagiarism..?

Would this be considered plagiarism? I have made the LiveBulb logo 3 days ago, I made it all from scratch. Starting at sketches and completely refined it using grids in Illustrator. Luka Balic ...
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Resources for metrics about brands

I love the site Emblemetric but I've read everything on there since it's not updated so often. Where can I find other resources dedicated to metrics and analyzing logo trends?
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Retina Display Email Signature

Our company uses gmail as the email client, and so our signatures are made up of text that can be edited in the text editor and images that have to be hosted on our server. CSS is not an option. Any ...
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Do I have to leave a ® registered trademark symbol in “normal” typeface?

I had a project head tell me I had to leave the registered trademark symbol ® in standard, unbolded, non-italicized Myriad Pro. Is this a requirement or just a style choice? Curious to get feedback ...
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Is there any service where you can check your designed logo against trademarked logos?

Say if I design a logo, there is the chance that it may be to similar to that of a trademarked logo already out there. Are there any services that help with this? This could be done through research, ...
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When is mentioning a trademark necessary?

If I'm making a web site, brochure, flier, etc., when must I have trademark information in the fine print? Presumably if I mention a product such as "Windows" without mentioning, in the text, the ...