5
votes
2answers
138 views

What factors make a campaign go viral?

I've been tasked with designing a viral campaign with limited budget. I've not worked on such things before, so I don't really have any idea on how to handle this task. What exactly makes a campaign ...
2
votes
3answers
207 views

How much effort should I put in to optimizing (cutting up) images for the web?

I often get designs from our artists which contain large complicated images that can be turned into a background-color, some tiling, and overlaid smaller images. The problem is, doing this often takes ...
3
votes
2answers
291 views

Moodboards: how to use them in a workflow?

I'm new to design and have started working with moodboards. It seems like a really essential part of a design workflow. How best do you use them? What is a good process for compiling one? What is in ...