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The golden ratio is probably the most common ratio found in nature. It is the underlying key that connects us to the micro- and macrocosmos and is therefore the most familiar ratio to all human beings. It is a constant. Humans have been using the golden ratio in their artworks for thousands of years knowing that it is the key to harmonic design. The ancient ...


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The primary balance you have to be especially careful of when using a technique like scroll points is a balance of control. You don't want to unnecessarily take away or curb a user's control if you can help it because they are used to navigating in a particular way. (The slides linked throughout this post are from my talk on meaningful animations) When I ...



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