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1

The situation is not nearly as dire as you think. The problem you have is solved by WorldWideWeb. More specifically, by W3C HTML5 and ISO MPEG-4. Preserving documents is what W3C HTML5 and ISO MPEG-4 are for. It’s why they exist. HTML5/MPEG-4 are not just to enable you to share your documents across space, but also across time. That is because the decoder ...


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Sounds a bit like a chicken and egg conundrum! Is Google following trends, or creating them? The most likely answer is: Both (Google is a Schrödinger chicken!). I think the gist of it is the issue of brand identity and consistency vs change. The concept of a brand is that it should remain unchanged over its life - to communicate the continuity of its ...


0

I guess they see the value in being easily recognised, and simplifying the original idea over time. Coca-Cola and many others before it have followed similar ideas, whether it's it is a good example I am not sure. The digital era that we are in now calls for a logo mark that is easily adaptable on all devices and minimal in file size, something Google are ...



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