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1

Scott has a good list. I'll be a bit more generic: It can be applied to anything and everything. The typical initial 'package' a designer would put together would be the stationery: letterhead business card accessories (envelopes, invoice, etc.) And then the digital files in a few formats: vector for print work (EPS, AI, or SVG) raster for web usage ...


4

In my opinion, anything which the clients sees in relation to the photography and its business should be branded. Stationery (card, letterhead, envelope) Web Site Photographic prints Invoices Quotes Receipts Model Releases Call sheets Buildings (signage if there is a building) Equipment (could just be stickers) The more places you can get your brand in ...


2

Some other element should be branded according to the main activity of your client and the way he expand his work. you may now think about "Visual Identity" as the big umbrella doing the job. think about animation, animated logo, video ads, colors, slogan, an illustrated character. some clients need to see their logo over pens, Agendas, T-shirts, caps, ...



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