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To prevent possible rendering artefacts. Without the notches you're likely to see the edges of the bottom shapes where they meet the edges of the overlaying shapes (on screen anyway, it's not really a problem when printing). You can see examples and explanation of the possible artefacts here: Image looks embossed when converted to SVG How to put one ...


Understanding rasterization and the painter's algorithm might help. One way of rendering vector graphics (graphics defined by polygons, instead of pixels) to pixels is to rasterize the polygons while running the painter's algorithm. The painter's algorithm is a bottom-up process where you first put down the background, they draw on top of that background ...


Cai is correct. I thought I'd add a visual answer as well. The reason this happens is that it's an SVG. Unlike a raster image where you control each rendered pixel, the rasterization of the SVG happens in the the browser makes these decisions. One of the decisions the browser has to make is when to do anti-aliasing. It will typically do this ...


Printing in multiple colours requires accurate registration to avoid unsightly gaps and is a concern when artifacts are composed from multiple sources. Similar concerns can occur even in digital products where limited precision arithmetic necessarily introduces error. The problem being avoid is one of inverse trapping - where deviation from the intended ...


Yes. Just make sure you outline your type first. Right-click, Create outlines To add to Vicki's comment, I usually save my "working" documents (with editable text) as .ai files. I then save my outlined, print-ready designs as .eps or .pdf files, depending on which the printer asks for. That way, you can always go back and change something if need be, ...


Assuming you've made the logo in illustrator you could simply copy your outer circle, place your new circle over the top of your image and create a clipping mask. In the menu "Object > Clipping Mask > Make" or "Command + 7" on a mac. Place your new clipped texture under your first circle and make sure your first circle doesn't have a fill.


You have to understand that form a certain perspective there is no such thing as a bad logo. The distinctiveness and the recognition, the values etc are all things that are made by marketing rather than the logo itself. Believe or not the now iconic Nike logo was not really appreciated by the powers to be. That is because theres nothing superior about the ...


As some commenters have pointed out, the "blurriness" you see on the curves are the result of anti-aliasing due to the low resolution in which you are working; there simply aren't enough pixels to display your logo crisply. Really the only way to help the "blurriness" caused by antialiasing is to increase the pixel dimensions of the logo. If you need it to ...


You can go to document properties -> grids, and add an axonometric grid with angles 30 and 30 degrees. The resulting grid will consist of equilateral tirangles. Activate node snapping to grid, and it sholud be easy to draw perfectly aligned triangles.


Or you could also try using this same method but using a big white transparent stripe instead of ovale. You can also add an outline (a thick one) that would take the very background color.


I would try applying outline to it, for example with the color of the outline in logo above. Try different colors - maybe focus on lighter ones.


If you are using the logo for print then say it needs to be 5cm wide by 2cm high, be sure to have the export options set to 300dpi (good for print) not 72dpi (good for web, x2 for retina)


Yes and no. Always supply a version of the logo for use on dark backgrounds and a version for use on light backgrounds. But that doesn't necessarily mean inverting the colors. If the brand colors include a range of colors, some dark and some light then obviously you can use those for different versions of the logo, no need to extrapolate different colors. ...


It depends. If you are asking if you can use it as a logo for a company or product—no. They are essentially identical. If you are asking if you can put it on a t-shirt—you can do whatever you like. I see t-shirts with parodies of big brand's logos on a daily basis. But remember the company can still sue you. Wether they do and wether or not a court would ...


Place the image behind the circle. Select both circle and image. Right-click and select Make Clipping Mask (or press cmd+7).

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