Hot answers tagged typography
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It should also be noted that setting a global ratio for headline : body assumes that you aren't changing the font and/or weight. Size is only one factor contributing to hierarchy. You can't leave weight, style, color, or design elements out of the equation. The specific sizes should be relative to your chosen typeface(s) and these other factors, but 2.5 ...
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It doesn't mean anything. Yes you are correct by way of what a ratio is in your understanding of what they're talking about. The better question is why are they talking about it at all?
In the Smashing Magazine article you can view how they conducted the research and the data. You'll find the sites chosen seem completely arbitrary and are far too small of a ...
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