I've designed a nice logo for a company's charity food-drive campaign that incorporates a tilt and some speed lines to imply forward (rightward) movement. I matched the tilt of the art to the italic font I used for the logo text.
The client wants a vehicle wrap incorporating this logo.
Is it more important to preserve the original form of the logo for consistency/memorability, or should I make a variant where the direction of travel is reversed, so the logo is moving forward in the same direction as the vehicle on both sides?
I would be reflecting the lean-angle of the text too, which hurts my soul a little, but doesn't look too warped.