How would you go about making a logo that indicates the action/feeling of ease?
How could you make it convey that feeling for a products or app that company makes which is easy to use?
I've been thinking that I could use lines that are thin or making rounded edges or by using colors to convey this feeling by including a water concept.
These ideas don't always work with some logos or some fields so I'm looking for some insight to designing this.
Here is some examples to go with what I'm trying to explain.
to more explaining : now i making a logo for ERP program and the client wants to send this feeling ( the app is easy to use and simple ) to customers when they are see the logo