I'm wondering how can I achieve such an effect in Illustrator or Photoshop. I think that part of the trick is to place text on arc, but then you also need to give it a little bit of perspective, like the text is coming from afar, and it kind of rotated a little bit. Sample below.

text sample


The same as Lucian's answer but with a trick:


Group the text with a dummy shape before applying the Warp:


Selecting the shape with the Direct Selection Tool > fill color none, stroke color none

dummy color none

Adjust the distortion moving the shape:


The text is still editable:

editable text


There are several ways. This one is for Illustrator.

  1. Type some text, and select it

  2. Click Object > Envelope > Make with Mesh

  3. Set the Mesh options to 1 row, and 1 column

  4. Then with the Direct Selection tool, edit the anchors and curves to bend the text as required.

enter image description here

You can even go a bit crazy with the curves!

enter image description here

  1. With your text object selected, go to 'Object → Envelope Distort → Make with Warp' or just hit Ctrl+Shift+Alt+W.
  2. Play with the 'Arc' or 'Arch' settings until it looks about right.

enter image description here

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