I'm looking for a font that resembles the typical "L'oréal" font:

Some recommendations I've found that seem to resemble the font are:

Unfortunately ITC Blair is £320 (admittedly for 12 fonts), and Trade Gothic Extended is £30. The first is far out of my budget for the use-case and the latter is more than I'd like to have to pay for the project itself.

The purpose is to take a fun, but unflattering, picture of a group of us and reproduce the "we're worth it" connotations as a Christmas card for those three of us in the group.

This will be put together using Gimp (on Ubuntu 18.04), and the recommended font would, ideally, be available for either low-cost (limited personal use) or free.

1 Answer 1


A free one, Syncopate from 1001fonts.com

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You can search in 1001fonts.com using as tags wide sans serif

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Capoon from fontspace.com (free)

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  • 1
    Thank you so much for your help, it’s pretty close; I won’t accept an answer for a couple of days but you have my appreciation and an up-vote. Dec 10, 2018 at 23:21

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