I wanted to make a facelift to my current logo by dropping the word 'multimedia' and changing the brand color. I switched the font from Century Gothic to Avenir Book. I believe this font brings more harmony to the composition. Since I'm from Argentina, the brand color is now tied to the colors of our flag.
I would be glad to read your thoughts and feedback:
- Are proportions and kerning correctly applied?
- Do you think the brand color change is a smart move?
Other comments will also be welcome.