I added two screenshots below and need direction on which one looks better.
2 Answers
The first one, because your reasoning is correct to add more space on the left margin and align to the center of the hexagon in the logo. That's probably what you already knew, since this was posted as the first image.
Also:
- that white diamond shape under the logo should not be too strong, you don't want that shape to attract too much attention away from the logo. remove or make it smaller
- the main title "Steigen Sie.." can be shifted a bit down, to better separate between white and orange boxes and keep the text area compact
- too much blank space on the right. consider larger fonts and text lines extended
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1I agree with all your points, except the changing the angle of the little white shape. In the original, it matches the angle of the underside of the logo, which is an awesome detail.– VincentJan 10, 2020 at 9:50
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1Yeah, i though about that. I adjusted the image a bit, but definitely needs to be a bit smaller (in my opinion).– LucianJan 10, 2020 at 9:57
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At first, thanks for the feedback. Personally I prefer the second one, because I think the shape unter the logo is unnecessary and the logo already establishes a strong line on the left for the reader to follow down. Jan 10, 2020 at 12:37
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@DominicSternitzke Actually it doesn't -- or rather, the strong line is the centre, vertical line, not the left edge. Also, any alignment connection between the logo and the text in #2 is lost because the header is just a header, The diamond cutout in #1 helps link them together (but it does need to be smaller). Definitely go for #1. Jan 10, 2020 at 14:26
i like the first one. The spacing in left makes it stand out and easy to read. The right side is empty. Consider expanding the text or add a visual element there.