I am looking to implement my logo on a few pictures of my products. I am looking to see what I can do with Photoshop or After Effects and make it look as genuine as possible.

I have looked everywhere online and there doesn't seem to be anything that addresses my exact issue.

Using this product as an example, I want to plant my logo unto my own product but want to make it look like it was part of the mold design already.

  • 2
    And what is your "exact issue"? I mean, you aren't going to find any tutorials using your specific artwork.
    – Scott
    Oct 14, 2020 at 23:54
  • Inserting in a 2D program an extruded or carved logo onto a planar surface is possible with 3D effects but it's tricky to make the light and perspective fit. The job is far easier by editing the 3D model of your object. The advantages of 3D are superior if the surface is curved.
    – user287001
    Oct 15, 2020 at 5:26
  • @user287001 no to mention cheaper on your time
    – joojaa
    Oct 15, 2020 at 7:27
  • @user287001 @ joojaa Okay, thank you answering. Do you know where I can do this from? All I have are photoshop and after effects. Thank you! Oct 15, 2020 at 17:43
  • You can make in Photoshop simple extrusions. For extruded texts the available tool is quite handy. You can place extruded shape as a new layer onto an existing photo. If you have some patiency you can well find camera and light settings for the rendering of the extrusion so that light and view both fit into your photo. Color is no problem if your molded piece has only one color. You can make all at first BW and recolorize. If there's some surface texture on the molded piece or the logo should be placed on curved surface the complexity of the job jumps up 1000%. You should show the molded piece
    – user287001
    Oct 15, 2020 at 21:09

1 Answer 1


Photoshop can make simple 3D extrusions and a few preset shapes such as sphere or bottle. No general 3D modelling tools exist, you need a 3D program if arbitary forms are needed. You can create a well adjustable 3D shape from text by using the Repousse effect (assuming your Photoshop is not older than 10 years).

See the original Photoshop User's guide or search for tutorials for 3D Repousse and general 3D properties of Photoshop.

You must have your molded shape photo as a reference and find by trial and error how to rotate and scale the extruded text and how to set lights and perspective. You have good possiblities to succeed if your molded shape has nearly planar surface with no complex texture.

The fundamental idea is that you make a new layer to your photo with 3D tools. If the new layer is grey it takes its color from the underlying photo if you use layer blending mode Hard Light. You can adjust with curves the brightness and contrast of the new layer.

It is well possible that you must make a drop shadow for the logo shape to make the light look right.

Changing the color is no problem if your molded piece has only one color. You can make all at first BW and recolorize assuming you have learned how to remove the background with high quality.

Here's an example. The "molded piece"is only a screenshot from a 3D drawing program. Forgive me the not so realistic rendering, its from entry level freeware which has no advanced tools.

A piece of text is written onto a new layer. It has got 3D Repousse effect. The light and the viewing angle are tweaked some time. The text is originally 50% grey but it has light which comes approximately from the right direction. There's no attempt to match the perspective.

enter image description here

The blending mode of the extruded text is changed to hard light, the opacity of the layer is reduced, the only light in use is changed to pink to avoid too washed highlight and the shadows of the text are a lifted with the Curves adjustment layer:

enter image description here

The adjustment layer has "the next layer only" switch ON.

Rasterizing the text layer (after rendering with good quality) makes possible to distort a little the geometry for better fit to the perspective of the photo. The text can be more readable as a little washed although its theoretically wrong in this case. The color saturation is reduced with Image > Adjustments > Hue&Saturation.

enter image description here

As said earlier, a drop shadow can be useful. Usually they are used to create an illusion of levitating objects but in this case the purpose is the opposite. The shadow is not an effect, it's a black blurred copy of the text, the part hidden below the text and which seems to be above the text are deleted:

enter image description here

For a comparison here's a version with texts extruded in the 3D program:

enter image description here

They have right perspective, but their visibility is not perfect because the used program doesn't allow adjusting the lights. Actually there's no lights. No ray tracing is done, the drawing is shaded with fast algorithms. That makes the light inconsistent, it seems to come from different directions to different surfaces. I guess Blender or other photorealistic 3D software users would get a good laugh if they saw this.

But working in 3D has more advantages than the automatic right perspective:

  • works also on curved surfaces
  • intrusion is possible
  • rounded corners and rounded joint between the logo and the shape body is possible
  • advanced 3D programs know realistic looking surface textures and materials, even transparent ones.

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