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What are the fonts used in these labels? There are three different fonts used here.

The font used on the 1st and 3rd line are the same in all the labels (NO. 02, NO. 19 & HERB, SEASONING etc). It's kind of like a typewriter font.

The font used on the second line is also the same in all labels (BASIL, SEA SALT etc).

and the font used on the fourth line is the same in all labels (ALL NATURAL, EXTRA DARK, PURE & NATURAL)

Does anyone know that fonts are these?

https://www.myfonts.com/WhatTheFont isn't of much help, since these most probably are fonts that aren't included in their catalogue.

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  • I recommend try all major font detection sites. WhatTheFont fails many times. The other 2 are not in good quality. I will try to find. – Vikas Jul 21 at 16:18
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Font used for main product names (BASIL, SEA SALT) is probably Old Newspaper Types

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The font used for NO. 02, NO. 19 & HERB, SEASONING and the digits is probably Telegraphem

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Both are available at dafont.com.


The closest match that I could find for those white colored texts (PURE & NATURAL, EXTRA DARK, ALL NATURAL) on black background shape/patch is Hillman / Hillman MN family at myfonts.com. It looks a bit similar but has extra weight and some other differences.

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Further, if you want, you can visit dafont.com and go to Fancy > Typewriter category and preview all available fonts. There are many similar fonts, if not same. It could be a possibility that many of them are based on the font being used on the bottles. Or maybe the font used on the bottles is a custom variation of some unknown (unknown to me) font family. Two similar I found are Stichy Times and Type Wrong:

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Note that PURE & NATURAL and a few other texts have been written using two different fonts for different bottles. For example, the font used for PURE & NATURAL in white color behind dark shape/patch is not Telegraphem.

Make sure you read about their licenses and usage terms & conditions and pricing. You can try at the site to preview them.


Also, in case you're looking for free fonts, you can search IM Fell at Google Fonts. You'll find a few fonts with somewhat similar look and feel.

Note: When you use font finder sites, I would recommended to try more than one site. For example, I couldn't find these fonts using WhatTheFont. I used FONT IDENTIFIER at fontsquirrel.com and it worked with a few tries.

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