I tried searching through Google and YouTube for "how to balance your logo" but all I got was tips on balancing icon and text when icon is sitting exactly next to the text.

But what if the icon is on top of the text? How big the icon should be? How much spacing should there be in between the icon and the logo text? What if there's a tagline underneath?

enter image description here

  • 1
    Hi. Welcome to GDSE. Can you show us an example of your logo and text, or what problem you are experiencing? Balance is generally a subjective choice. There are no rules as such, and much would depend on the specific layout, and logo itself. It's really hard to answer a question like this without a visual example.
    – Billy Kerr
    Mar 31 at 22:22
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    @BillyKerr this one I'm struggling with imgur.com/a/6cY0PzC Apr 2 at 2:49
  • I've added the image to your question. There's still no real rule here. What I would do is perhaps try it at different sizes. Try using it on a page with other content, and see what looks best to you.
    – Billy Kerr
    Apr 2 at 10:54
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    When in doubt about such things I often waste a lot of time changing sizes up and down in the same document. It's often better to actually make a lot of different versions so you can compare them side by side. You can quickly eliminate the ones where the logo is clearly too small or too big and then you can focus on the versions with more subtle difference.
    – Wolff
    Apr 2 at 15:43


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