It looks like this: link.
Anybody know of any alternative, commercial licensed fonts that are simplistic and semi-serifed? Thanks!
EDIT (partial picture of the font) -
simplistic and semi-serifed?
These are full serifs. The term is called 'slab-serif' or 'egyptian'. Lubalin Graph (as Ilan suggests) is perhaps the most iconic of the slab-serifs as it had heavy use thorughout the 70s and 80s. (It's named after its creator, Herb Lubalin.)
But to answer the question, there are dozens of options. You can do a search for slab-serif of myFonts to see plenty of choices.
You can try to find an alternative on Myfonts.
Look for these - probably some of the have smaller serifs, but this task is subjective, so probably you can choose the font yourself.