Kulu is a company that makes rolling papers. I was looking for a high res image of their logo and when I realized I couldn't find one I was gearing up to re-create it but became interested in what the type they used was. I'm also interested in any similar fonts as I suspect this may be custom.

I tried using identifont but because there are only 3 letters in the brand name it wasn't conclusive. The same goes for Whatthefont, as the image is so lo-res it's not picking up the letterforms. I tried Serif search too, but again a lack of letters doesnt lend to making this search easy.

Kulu logo

  • 1
    Create your own font. As @Alan Gilbertson said in this answer : To create a font, you need a font editing program. FontCreator is quite popular and inexpensive. FontForge is an open source font editor, if you're up to the somewhat dense documentation. FontLab has a utility called TypeTool, a little more expensive but has a good reputation. Commented Apr 23, 2015 at 17:16

2 Answers 2


Is this definitely: ITC Fat Face from Paratype.com by Herbert Lubalin, one of the most important graphic designers from the 70's.

ITC Fat Face



I think that it is very difficult to find a font that matches the "kulu" logo 100%, however...

Floral font looks close to it:

enter image description here

Making it narrower and taller will result in even closer look.

  • ah thanks! this is very close. The "K" is definitely more ornamental in their version, but this is a great starting point
    – Tyler M
    Commented Apr 24, 2015 at 18:26

Your Answer

By clicking “Post Your Answer”, you agree to our terms of service and acknowledge you have read our privacy policy.

Not the answer you're looking for? Browse other questions tagged or ask your own question.