I am designing a mobile site for an existing website that was made in early 2000's.

The existing logo uses a bold version of Bodini with smaller text which uses a thin sans serif typeface. The existing site uses Georgia for body text.

The tone/mood of the website is elegant and deals with quality food products. The main colour palette is black, grey, and white.

I am new to design and excited about the challenge of typography, though I am finding it hard to get a good typeface scheme.

I want an elegant (fairly neutral) sans-serif typeface that works well with a bold Bodini style heading, and also plays well with Georgia style body text?

I am also looking for alternatives to Georgia for body text.

Reading articles there are lots of great tips and best practises but I am still struggling to make sense of all of the typefaces out there and make a good match.

Has anyone got any suggestions on what typefaces might be a good match? or what process they use for choosing typefaces and typeface combinations?

EDIT: I should also add that I am using web-fonts, and preferably free ones!

  • Georgia is a workhorse and is perhaps ideally left as-is. As for Bodoni, nearly any humanist sans should go OK with it en.wikipedia.org/wiki/Category:Humanist_sans-serif_typefaces
    – DA01
    Commented Jan 18, 2012 at 4:24
  • 2
    Umm... not today (Wikipedia's dark for the day). Commented Jan 18, 2012 at 9:10
  • disable java script and WIKIPEDIA will work :D
    – Jack
    Commented Jan 18, 2012 at 11:20
  • 1
    Or use something else for the day and support Wiki's protest. :) Commented Jan 18, 2012 at 11:47
  • 1
    "Disable javascript"??? gasps, mops forehead, clutches chair for support Commented Jan 19, 2012 at 0:42

1 Answer 1


Generally, when I design it's a serif (Bodoni) and a sans(maybe arial or helvetica) with an occasional decorative font, eg. Lobster. You never really want to mix 2 different families of serifs(or sans). Remember, Simple is better.

I would drop the georgia though Bodoni web font will cost you as you can see here. The list of free web fonts can be easily accessed here.

Familiarize yourself with fonts, it's mainly practice, you can even read articles from top typographers that will explain their choices.

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