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I've been messing around in Photoshop trying to re-create this nice effect. Does anyone know how to achieve a straight shadow like this?

reference image

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Try this:

  1. Give your icon a drop shadow.
    • Opacity around 25%
    • Distance: 0
    • Spread: 0
    • Size: 250 (this is the max Photoshop will allow)
    • Click OK
  2. Now turn this shadow into a layer (right click on the 'effect' lext to the layer in the Layers panel and click Create Layer
  3. Now for the tricky bit – select the Polygonal Lasso Tool (L) and, holding down Shift, draw a selection box from the bottom-left of your icon to the bottom-right of your artboard, at 45 degrees, connecting back up to the top-right of your ocon, also at 45 degrees. There must be an easier way to do this – I'll edit this answer when I figure it out.
  4. Select your 'Drop Shadow' layer and, in the Layers panel, click Add a mask to mask the shadow.

Alternatively, download one of these Photoshop plugins:

I reckon that's cheating though – the best thing about Photoshop is seeing something you like and figuring out how to do it yourself!

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