Anyone can advise on the following?
I’m not a professional designer, but I’m helping my friend to develop a logo. She would like a gold gradient for the logo instead of a solid color. I have two methods of going about doing it and I feel that each has its problem, so I’m not sure which way is better for logo that will cause lesser complications in the future. What kind of complications exactly for each? And also what is the industry practice?
1. Using clipping mask I have the vector logo and a gradient image which I then used a clipping mask to create the gradient effect on the logo. I’m not sure if this is a good way for logo. Can someone tell me the complications for this? The current problem I know is that the eps file is too big when I embed the gradient image, which makes it difficult to transfer through email for corporate uses? I feel that usually the file size for logo is quite small.
2. Using in build gradient tool For this method, I realized that it will not be a smooth gradient, meaning that there will be banding for the gradient. It is even more obvious when zooming in. I have tested it by printing on regular printing paper, the banding is not obvious, but I’m not sure if this will be a problem if the logo is printed in larger sizes. Is there any way in which I can solve this? Anyway, the eps file size is much smaller for this method.