29

The purpose of a timeline is to show how the dots (or events in your case) break the line, so no need to squeeze the dots inside the line. Also adding bananas or cherries at the ends of the line and a pattern behind all this can affect the meaning and visibility of the actual break points. I would decrease the thickness of the line and make the dots larger, ...


13

Overall it's a solid, fairly well defined, image. Even at smaller sizes it holds up for the most part: There is no "F" implied. With a gun to my head I might be able to say there's a reversed "E" in the r, but that's as close as I'd get. (Unless the Danish F is different than the English F) There is no "M" implied. I have no clue where you may be seeing ...


11

I don't feel the colors "jump out" in any way. I think the contrast ratio is far too low. for everything other than the darkest blue. In fact,that light blue and light yellow are nearly impossible to see. The variation between the darker blues is so minute, one would need to be specifically looking for that aspect to pick up on it. If it were my work, I'd ...


9

This is merely my opinion... take it all with a grain of salt. Realize that I know nothing about your company, it's audience, the target market, the nature of the trade show. What you sell, what you profit from, who your owners are.. etc.... all of this helps target a design. I have merely focused on visual elements in your given image. This is a visual ...


7

Sorry if this comes across a bit harsh. It's honestly not meant to be anything other than helpful. I have no stake in how good or bad your logo may be. I can only offer some suggestions I would follow in my own effort to create a logo for myself, or another designer in general. You are posting this at a design-oriented site asking designers about a logo for ...


6

Symbolism: Ordinary people who do not think waves nor communication, probably see a classical auditorium layout, where the committee is in the focus. That also can be an acceptable foundation for your shape. Placements and orientations: Move things to connect the texts and the colored curves, create a wandering route to the eye. Tilted appearance can be ...


5

Inconsistencies kill this for me. One cloud is "overly" puffy with many "poofs". While the other.... has none. This factor is far too distracting overall. Visual consistency should be considered, in my opinion. Solid or hollow makes no difference. I can't get past this discrepancy. It's easy to accept the first image as a cloud.... but then you see the ...


5

Claustrophobic text: I think your current issue is that this text is too similar to the text below. It's a tad bigger but otherwise same color, same weight. I would try to increase the differences so the eye doesn't get confused with those two levels. "Empty" space I would try to add some depth and create unity by reusing small elements in the ...


4

Personal opinion.... I dislike the thinner font weight. The more open counters are nice, but the thinner stroke weights are contrary to the mark. Kerning is better in the thin type, especially surrounding the "o" and "g". But I'd still prefer a thicker face if it were my brand. In addition, the left angle of the mark's "A" has a "bump" in it. It's not ...


4

As for Wheat / Gluten labels unless you specifically want to convey that the product contains these, you should cross them out to signify wheat-free or gluten-free products. Not sure what your full assignment for this is but it is very hard to differentiate between these two pictorially and for people with Celiac disease this difference is a big deal. I ...


4

50-60 characters per line is indeed within a 'recommended' range, but that's subjective. With the right design, you should not worry about this number too much. Certainly nobody's going to count how many characters you have per line. Version 3 looks ok, but needs a bit more spacing on the margins and in between columns. Also, main header section on page 1 ...


4

Tip 1 What is the main difference between photos 1 and 2? 1 2 It is not just the size of the tomato, it is not just the number of them... is the space. Tip 2 Do not clog information. People want to see specific information, not all of it, but the relevant one. You are worried about a specific issue, characters per line, where that is not important. ...


3

I would suggest using a different treatment (medium) for the old and the new. The photograph seems appropriate for the product because it gives a detailed representation of what's being advertised and it's the more modern item. I think the change of color is beneficial but the contrast needs to be even more extreme. To contrast with the photograph in the ...


3

I think the banner would be more likely to draw people in if the character was made much bigger. While that doesn't change the colors you are using, it would change the proportion at which they're used; you would get more of the flesh color which is close to the complementary (blue/orange) and efficient at catching attention. In addition, getting closer to ...


3

That blue is much too dark, needs to be more cheerful. Add a bit of color and texture to the background, plus everything else is too white. Make the website a big purple round cornered button. Also the man in the middle needs to stand out, so needs a bit of contrast / different color scheme. Some inspiration below.


3

It is too dark. A brand color especially if its such a dark one doesn't need to be the entire piece like that. Look at the histogram of your piece, here's an Answer of mine on Photography explaining a little: Photography.Stackexchange: Can I tell which photo has more contrast from their histograms In general you want a piece to have a nice full range. And ...


3

The text is way too small particularly in the 3-steps section. Increase the font size dramatically and find a way to format these. The contacts section can sit under the 3-steps, but don't push it down too much, try to leave some space at the bottom. Alternatively, move the title above the illustration and center-aligned, then the 3-steps just below the ...


3

You should definitely move the name and/or logo to the top. You want to make sure people looking for the booth can find it, and assume someone is going to be standing in front of it. The text is both too small and too wordy. Assuming you mocked it up with roughly the same character counts of course. Once you make these much larger you'll have less space at ...


3

I would center-align all text content make the logo, main headline and website address 15% smaller, which would leave just about the right amount of whitespace around the edges move the website address up and make it look like a blue rounded corners button on a white background remove yellow and red borders, remove blue background possibly add some more ...


3

20 years! This is a very personal opinion which you are free to consider or not :) After using these ultra classic font families myself for a long time, I'm now moving away from these and trying out the new wave of font design. There's alot of crazy fonts out there and these could potentially work for a multimedia business. Also, moving from black to blue ...


2

Like the logo. For what it’s worth I do not see the F or M. I see a pencil maybe. I would play with trying to be a bit clearer with what you are conveying. If you are google or a well known brand people will recognize your logo no matter what you do with it. If I’m an up and comer that wants a sticky logo, something people will recall or remember I would ...


2

I prefer a more active concept, and one in which the line of action follows the more-typical international graphic language in which the downwards portion of the cigarette is the burning end - makes clear the intended action - stopping. More over, your smoke lines are a bit too happily-jauntily-ongoing - doesn't look like stopping smoking - the position and ...


2

The colors used for the dots on the timeline do not contrast enough with the timeline. A tool that I have found useful in producing visualizations is the ColorBrewer Tool. Prof. Brewer has done some in-depth study of the use of contrasting colors in portraying information in a highly digestible way for, even for the color-blind. Secondly, I think that for ...


2

Your name says dolphin, but your logo, and particular your icon doesn’t say dolphin. I know there is a tiny fin and waves, but this is more whispering dolphin than saying it. Here are two quick sketches of how you could scream dolphin (if that’s what you want): Another advantage is that it reads more like a D and thus makes your entire name more readable. ...


2

It's olphix + a shape in front of it. Let your name be visible as a whole. It's very difficult to mix an icon and a letter as one symbol without generating reading errors. You haven't succeeded. It's much easier to write Dolphix and insert a separate icon. Another thing: It somehow resembles a text in a medicine or food supplement package, like this: ...


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