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1

You can maybe do it in some 3D package (a skill I do not possess) but you can also do it in Photoshop with a bit of bevel/emboss & a drop-shadow… I've made no real attempt to match with absolute accuracy, just to hint in the right direction. This took a whole 3 minutes. (If I'd thought about it a little bit longer, I'd have put some of the shadow back ...


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Making a light text readable on a light background is tough, especially if it has to be visible from a distance. Have you considered adding a black abstract splat as a background for your logo? This way it will be readable no matter what color the background is, and can still look cool. Right now, that orange tornado is barely visible on the red background, ...


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Here is another possible solution. I executed this with the Transform Each tool in Illustrator. Select the logotype text and navigate to Object > Transform Each. Than you put in Move 0,1px (whatever your preference is) Horizontal and Vertical. And click 'OK'. After that You copy this action by doing Control+D of Command+D. I hope this helps. Edit: Ooh ...


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Here's one possible solution. I don't personally like the drop shadow around the smaller text. To me it looks quite illegible. If you add a stroke, then add it around the white filled text, don't just stroke the text. For example, this was done in Adobe Illustrator in the Appearance panel by moving the Stroke under the white Fill.


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First off, I think the harsh shadow works fine as does the version without the shadow imho. Maybe you can try to blend the shadow layer by trying some blending options such as Multiply so it doesn't look that harsh. Are the teal, red and blue colours part of the brand identity? If not, perhaps you can try and take a lesser bright colour scheme? Other than ...


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