6
Being literal has its places. A logo or even company name may not be one of them. Why?
Is it really the only thing the company is ever going to do?
Does it bring additional value? I mean take a trucking company. Now their logo has a picture of a truck... on a truck. Or an airplane on an airplane... Etc.
Logo is not everything there is more in your visual ...
4
You need to explain to your client that all colors on screen (RGB) can not be reproduced on paper with ink (CMYK). One is a subtractive color model the other additive.
There's no "magic" or "trick" to make an RGB color which is outside the CMYK gamut reproduce as the same color with ink on paper.
The only options are to find an acceptable CMYK color, or ...
2
Without context, this layman suggests that it's a striking image, simple and bold. Technically it would be easy to reproduce with various devices such as a vinyl cutter or decal printer. Stencils would be straightforward as well. The flattened top and bottom should be corrected, but that's also just an opinion.
As an icon for an app, it will be easy to pick ...
2
I have seen this many times recently, where many so called "oh i can use Figma and Sketch" designers produce these random, meaningless logos in RGB or with fonts not outlined (which gives errors on opening), or both. Then they deliver this to the client in PNG.
Because, you know, everybody's hates Adobe and their monthly plans, but luckily we have Figma and ...
1
Since you mentioned no software, I'll assume you are using a vector image editor, which would be the best software in which to create a logo.
This example below was created in Inkscape, and although it's not a tutorial, the basic steps are covered. This could also be done similarly in other vector software such as Adobe Illustrator, Affinity Designer, ...
1
Honestly, if they are so narrow minded you should look for other clients.
A client like this will always tell you what to do. Whatever you say, they will know better, because they don't need a designer, they need a DTP person.
Whatever the arguments, you'll likely end up with 2 options:
dump the client
take the job, but accept you will probably have to ...
1
You won't convince a group of anything. They probably all know and work with each other.. you may be an outsider... you won't overcome the "mob mentality" in many instances. The best you can do is possibly convince the person in charge. Designing for committee just plain sucks if you are not a part of that committee to begin with. :)
My point being, it's ...
1
This is honestly pretty solid. Great job on keeping the strokes consistent throughout. I personally wasn't aware that the blue/yellow was suppose to be inspired by a circle-graph at first, but I like the direction you're headed.
I'd love to see a "slice" pulled out a bit and portrayed similar to this:
Although you assume you're not creative, this is a ...
1
The tracking is very uneven; the space between the A and the rest of SIP is visually much larger than between the other letters in the display text.
Similarly, the circles are aligned visually with the upper edge of the A, but floating freely above the loop in the P. Choose one principle or the other (probably shrink from the right so as to align with the ...
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