I'm making an animated GIF web ad that needs to be 40KB or under. Unfortunately the one I put together is much larger than that. How can I reduce the file size without losing too much image quality?
current size: 70KB
Reduce colors and increase
Lossy until the file size matches your requirements.
You will be surprised how small your animated GIF will be.
For your file use those values, for instance:
Save for Web… >
GIF Colors: 128; Lossy: 8%
Things to try: